Business Success Stories: How Pins and Needles Acupuncture Thrives with BNI Greeley Networking
- BNI Front Range Pace Setters

- Sep 12
- 2 min read
In Greeley, Colorado, where community and trust fuel business success, Pins and Needles Acupuncture, led by Holland and McKayla Bellamy, stands as a shining example of what strategic networking can achieve. By joining the Greeley Networking - Front Range Pace Setters BNI chapter, this husband-wife duo has turned their passion for holistic healing into a thriving practice, thanks to the power of referrals and relationships.

Building Brand Awareness in a Competitive Market
When Holland and McKayla launched Pins and Needles, they faced the challenge of standing out in Greeley’s bustling wellness scene. BNI changed that. Weekly meetings gave them a platform to showcase their expertise in acupuncture, fire cupping, and electro-acupuncture, boosting brand recognition. “Our BNI peers became our biggest advocates, spreading the word about our services to clients who needed us,” says Holland. This visibility has led to a steady stream of inquiries, with many clients citing referrals from BNI members.
Trusting Relationships That Drive Referrals
BNI’s structured environment helped Pins and Needles forge deep connections with local business owners—from chiropractors to financial advisors—who now confidently refer clients seeking pain relief or stress management. “Other members know exactly what we do and trust us to deliver,” McKayla shares. One memorable referral came from a real estate agent in the chapter, whose client found relief from chronic migraines after a single session, leading to a loyal customer base that grew by 30% in just one year.
Financial Stability Through Consistent Growth
The referrals didn’t just bring new faces—they brought financial stability. Pins and Needles saw a significant revenue increase, with BNI-driven leads accounting for nearly half of their bookings last year. This growth allowed Holland and McKayla to invest in advanced training and expand their service offerings, solidifying their reputation as Greeley’s go-to acupuncture practice. “BNI gave us the confidence to plan for the future, knowing we have a reliable referral network,” Holland notes.
Confidence in Presenting Their Business
Before BNI, pitching their services felt daunting. Through weekly 60-second presentations and one-to-one meetings, Holland and McKayla honed their ability to articulate their value. “We learned to focus on the benefits—like helping clients reclaim their lives from pain—rather than just listing services,” McKayla says. This newfound confidence has spilled over into community events, where they now speak with ease, drawing in clients searching for “acupuncture Greeley” or “holistic health CO.”
Lasting Relationships for Support and Growth
Beyond business gains, BNI fostered a sense of community. Holland and McKayla built lasting bonds with fellow members who offer support during challenges, from marketing advice to personal encouragement. “When we hit a rough patch, our BNI family was there with ideas and referrals to keep us moving forward,” Holland reflects. These relationships have turned colleagues into friends, creating a network they can lean on for years to come.
For small business owners in Greeley searching “business success stories CO,” Pins and Needles Acupuncture proves the impact of BNI. Ready to write your own success story? Visit greeleynetworking.com to join our chapter and start building your network today.




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